Create your own success story as a Digital Marketer
45 hours
A career-focused program with job search support
- Work on Live Projects
- Theory + Practical Sessions
- Internship Opportunity
- Agency Based Learning Institute
- Zero cost EMI
Courses instructed by Experienced
Industry Professionals
Preeti Savant
Founder & CEO of DGCampVeara Creatives Growth Strategist
Rakshavi Desai
SEO Expert & digital strategist
Who can benefit from the
Digital Marketing program?
How it works?
1
Pre Enrollment
- Sign-Up and apply for the Program
- Talk to our career experts & Check Eligibility
- Join the Upcoming Cohort
2
Learning Track
- Learn from Captains from top brands
- Upskill the real way with Projects
- Prepare for placements with Mock interviews
3
Placements Track
- Get your LinkedIn Page & Resume Optimized
- Sit for Interview & Get Placed
Meet our successfully placed learners
From being a technical recruiter to
becoming a Copy and Content Writer at
Ola, Shivam paved the way to his
dream career!
Shivam Sharma
Copy & Content Writer
Meet the stellar Captains who
will teach you LIVE
Ankit Raj Bachhan
Sr Manager - Brand Planner
@ Radio Mirchi
Priyanka Sutaria
Creative director @ The Invisible Paintbrush
Kavya Sharma
Founder @ Verse of Silence
Akarshan Jaiswal
Copywriter @ tonic worldwide
Sruthi Ramesh
Copy and Media Strategist @
MyCaptain
Aditya Roy
Ex Content Associate
@ Zomato
Neil Bannerjee
Copywriter @Ogilvy
Rachna Chawla
Founder @Scripto
What will you be taught in Digital Marketing?
Digital Marketing Tools
Social Media Marketing
Growth Hacking
Content Marketing
Search Engine Optimization
Video Marketing
Introduction to Digital Marketing
Case Studies
WhatsApp Marketing
01. Being a Writer
Learn the basics of writing and
everything writing entails. Learn the difference between writing for yourself anda brand
Writing for Yourself vs. A Brand
Writing for brands
Adapt to PlatformsProject
Communication 101
02. Introduction to Copywriting
Your very first introduction to the
world of copywriting. Learn the basics, types, and formats of copywriting
Copywriting 101
Analysing Copywriting Brief with Examples
Analyse A Copywriting BriefProject
03. Introduction to Content Writing
Enter the world of content writing. Understand how to make your content effective by mastering pre-writing, drafting, research skills, proofreading and building your vocabulary
Content Writing 101
Content Writing: Insider Info
Write an ArticleProject
04. Portfolio in action
Every Writer is judged by their portfolio, here you will learn how to showcase your work in the best way possible.
Building a Portfolio
Canva | Wix | Medium | WordPress | Notion
Build Your Portfolio Project
Advertise your portfolio Project
05. Copywriting for Campaigns
Learn everything about Copywriting for Marketing Campaigns, from writing for ads to designing email campaigns!
How to write Ad copy
Copywriting for a Campaign
Create A Print Ad CopyProject
Copywriting for Emails
Designing Email Campaigns
Create a sales email for OkCupidProject
06. Copywriting for Digital
Upskill your writing self by thinking like a marketer. Learn how to write for different social platforms!
Social Media Ad Copy
Demonstration of Writing Ad Copy
Write An Instagram Ad Copy Project
Cross-platform Ad Copy
Create A Google Ad Copy Project
07. Writing for Video Ads
Enter the world of writing scripts! Learn how to write content to make your videos viral!
Scriptwriting in Copywriting
Analysing Viral Video Ads
Write A ScreenplayProject
08. All About Content Marketing
Learn about content marketing, consumer profile, lead magnets, promotion techniques and content strategy in this milestone
How to build Content Strategy?
Build a Strategy Project
Digital Marketing & Content Writing
CPlan your Blog + Pitch ideas Project
09. SEO - Search EngineOptimisation
SEO is the Key skill companies look for in a writer’s resume. Learn what SEO is, how SEO works, how to find keywords and everything about SEO
Introduction to SEO
Write An SEO-optimised BlogProject
How to write for a Landing Page?
Landing Page WritingProject
10. Emerging Content Spaces
The Future of Content
Create a Creative Campaign Project
11. Cross-functional Skilling
A series of master classes to make you into an all rounded content creator! Learn basics of editing, designing and create a holistic content calendar!
Editing Masterclass
Editing in PracticeProject
Graphic design 101
Content planning
Exclusive Portfolio Projects for brands like
Write a Digital Ad Copy
Write a Digital Ad Copy
Write a Digital Ad Copy
Write a Digital Ad Copy
Write a Digital Ad Copy
Write a Digital Ad Copy
Write a Digital Ad Copy
Write a Digital Ad Copy
Write a Digital Ad Copy
Write a Digital Ad Copy
Write a Digital Ad Copy
Build an extensive portfolio on Notion & Canva
How have our students responded to our
Advanced Digital Marketing Course?
Ankur Kadkade
Sinquela Fernandes
Get Certified by MyCaptain
Obtain a Digital Marketing Certification from the Premier Agency-Based Learning Institute in Goa.
Industry Approved & Ratified
This is India’s only Industry ratified Digital Marketing Program. The program is curated and approved.
Sharable & Downloadable Certificates
All your certificates can be downloaded and directly shared on platforms like LinkedIn.
Resume Worthy
The certificates reflect the projects and your level of specialization during the course.
FAQs
Still have doubts?
At the end of this course, we also provide you with extensive placement training and assistance which will help you with your interview and resume preparation. You will also get an opportunity to be interviewed by our hiring partners under our ‘MyCaptain Opportunity Assistance’ to kickstart your career in Content & Copywriting
This Course contains 8+ projects designed to develop essential skills to write content & copy for different platforms and experiment with different strategies to drive the business goals. These projects will expose you to real-life challenges and will also help you build your portfolio to showcase in front of our hiring partners and companies.
This course is developed keeping in mind the requirements for the current Content & Copywriting domain. In this course, you will not only rigorously learn about writing for various platforms but also how to strategize, execute & analyze how well your content has performed. In association with industry giants, you will also work on various industry projects which will give your hands-on experience of the work. With our MyCaptain Career Support, we will also help you in your interview preparations and you will also get an opportunity to be interviewed by our hiring partners.
Your Mentor will be one of our industry experts from the Content & Copywriting domain who are currently working in the industry educating and guiding amazing learners such as yourself in their career journey. You will be introduced to your Captains on the 1st of your scheduled Course month.
This course is 4 months long, followed by our ‘MyCaptain Job Opportunity Assistance’ period to give you ample time to smoothly transition into a Writing role.